Custom Adidas Stan Smiths for Izzio Artisan Bakery at the IDDBA Trade Show
When the Izzio Artisan Bakery team reached out to me to create custom sneakers for the annual IDDBA trade show in Texas, I was thrilled by the opportunity to bring their brand’s identity to life on sneakers. The vision was to design sneakers that not only matched their booth at the trade show, but also elevate their team spirit during the event. The result? Ten custom pairs of Adidas sneakers that celebrated the Izzio artistry of breadmaking while giving each team member a personalized, one-of-a-kind touch.
Designing Sneakers That Represent Izzio
Izzio Artisan Bakery’s branding and values were central to the sneaker design. The cohesive look for the sneakers was inspired by the elements that define their craft and who they are: their logo, wheat stalks, flour dust, and the variety of bread they bake daily. These details were thoughtfully incorporated into the design to ensure that each pair of sneakers truly represented the heart and soul of Izzio.
The design process focused on blending functionality with artistry. The bold white and bright orange of the hand-painted wheat, flour dust, and brand colors balanced against the black shade of the sneaker, creating a harmonious look that tied all 10 pairs together. This approach ensured that the sneakers not only made a statement but also aligned perfectly with the booth’s aesthetic at the trade show.
Personalized for Every Team Member
What made this project even more special was the extra personalized touch added to each pair. Beyond the cohesive design elements, I included the initials of each team member on the heels, making every sneaker unique to its wearer. This combination of coordination and individuality created a sense of unity among the team while ensuring that every pair was truly one-of-a-kind.
The personalized initials added a layer of meaning to the sneakers, making them more than just custom footwear; they became a symbol of Izzio’s dedication to its team and craft.
